Seth Weathers founded and runs Freedom Speaks Up, which bills itself as a “Patriotic and Pro-Second Amendment apparel and accessories Company” on its website. Weathers is the developer of Conservative Dad’s Ultra Right beer and the founder of Conservativebody.com.
In recent years, Weathers has risen as a political force to be reckoned with. He was previously a political strategist and served as Donald Trump’s Georgia Campaign Director in 2016. Weathers was born in Alpharetta, Georgia. Seth Weathers announced in mid-April that he will develop “100% Woke Free American Beer” in response to the outrage directed at Bud Light and Dylan Mulvaney. Some people believed the original Ultra Right commercial was a satire.
“We’re living in a South Park episode,” one YouTube user who commented on the commercial said. However, the outspoken Republican first drew a sizable following. Since the product’s introduction in April, Weathers reports that over 20,000 six-packs have been sold.
However, an Illinois-based brewing company apparently abandoned its collaboration with Weathers after becoming “aware of the marketing” of the beer. Big Kettle Brewing in Georgia has reportedly taken up the position.