Alix's rise to fame on TikTok is largely attributed to her "Get Ready With Me" (GRWM) videos. These videos not only showcase her makeup and fashion routines but also give a peek into her personal life. Whether preparing for a VIP night out or sharing her thoughts on breast augmentation and sorority recruitment, Alix is known for her authenticity and honesty. She even documented her four-month Accutane journey, offering her followers a candid look at her battle with cystic acne.

Despite her growing popularity, Alix remains relatable and down-to-earth. Fans appreciate her for her relatable personality, and her journey from a college student to a social media sensation has been a central part of her brand. From showcasing her college dorm room to giving fans a behind-the-scenes run down of how she preps for shows, the sky is the limit for this bombshell.