According to a 2016 profile by Forbes, the Busch fortune sits at $13.4 billion, and is distributed among an estimated 30 heirs — one of which is MTV star Billy Busch Sr., the great-grandson of Adolphus Busch.

Though the father of seven opened his own beer company, William K. Busch Brewing Co., in 2011, it shut down this past July "due to the market demand," Billy explained in a statement. 

"I want to thank all of our customers, retailers, suppliers, and vendors who have supported us over the last eight years," he added. "I’ve always been passionate about brewing because it’s in my blood. I hope to one day return to this great American-led industry."